LinkedIn positioning audit
See what a recruiter actually understands from your profile.
ProfileLens identifies the strengths your profile proves, what blurs your positioning, and the corrections to make first — read the way a hiring manager skims, not the way you wrote it.
Not an opaque grade. A recruiter reading you can challenge.
The report starts from what is visible in your profile, exposes where it drops off, and turns the diagnosis into concrete corrections.
3 priorities to gain recruiter impact.
Fictional example showing the reading level and report format. Every recommendation links back to something found in the profile.
Real output. Not marketing copy — actual product runs.
Below: what ProfileLens produced for a test profile and a real job advert. Unedited.
“Strong project management background in construction and mining, with experience in leading large-scale programmes and managing teams, but could benefit from more detail on achievements and impact.”
Verbatim tool output — headline 10/20, About 18/20, overall 78/100.
“With over a decade of capital project delivery, I have a proven record of holding budgets: at CUT I managed a R200m+ infrastructure programme across four concurrent sites, with NEC4 contract administration and monthly EXCO reporting… I am eager to deepen my CCS Candy proficiency in the context of your Western Cape programme.”
Verbatim tool output. Note the honesty: the CV lacked CCS Candy depth, so the letter says so — it doesn't invent it.
The publications recruiters in your sector actually respect.
ProfileLens reads your profile against the conventions of your field — the vocabulary, the seniority signals, the proof that counts in each sector's press.
Publications named for sector context only. No affiliation or endorsement is implied; trademarks belong to their owners.
You know what helps you, what penalises you, and what to publish instead.
Understand the market read
Six criteria scored and explained, with one concrete tip per dimension.
Identify the real blockers
The three problems costing you the most clarity, with quotes from your own profile and prioritised fixes.
Rewrite without starting over
Three headlines, an About section, and your key experiences — restructured, ready to adapt and publish.
The free audit shows where your profile drops off. The expert report helps you fix it.
Free audit
No account, ~30 seconds
- ✓ Overall score and six dimension scores
- ✓ Top three problems, ranked by impact
- ✓ First fix to apply today
- · Detailed justification per score
- · Rewritten headlines, About, experiences
- · Job-tailored cover letter + CV
Expert report
You see the free audit first. No subscription.
- ✓ Everything in the free audit
- ✓ Detailed justification of every score
- ✓ Three headline proposals
- ✓ About section rewritten
- ✓ Key experiences reformulated
- ✓ Final recruiter verdict
Pro subscription
For active job hunters. Cancel anytime.
- ✓ Everything in the expert report
- ✓ Paste any job description + your CV
- ✓ Cover letter written for that job
- ✓ CV restructured to match
- ✓ Up to 10 applications a month
- ✓ Every output saved to your history
Payments via PayFast (card, Instant EFT, SnapScan). Subscription is R199/month, 10 applications monthly, cancel anytime.